Fereydunkenar city is the rice capital of Iran
The people of this city earn money in different ways, but the most important and main occupation and source of income of the people in Fereydunkenar is agriculture and production of strategic rice crop.
With 6,200 hectares of paddy lands, Fereydunkenar annually provides food for about one million people in the country.
Rice in Fereydunkenar is of high quality and quality, so that the officials thought of introducing this city as the rice capital of Iran by holding specialized conferences and various festivals.
Although there are still many obstacles in the way of achieving this important goal, holding the Golden Cluster Festival is one of the ways to achieve this goal.
With the holding of the Golden Clusters Festival in Fereydunkenar and the introduction of rice in this city as the best rice in the country, many questions have been created in the minds of the people as to why the rice of this city is known as the highest quality rice in Iran.
Hassan Razaghi stated: In the week of the government and in order to better and more introduce Fereydunkenar rice and in order to promote the level of agricultural tourism in the city, we held the Golden Clusters Festival and Harvest Festival along with the exhibition of agricultural achievements in this Fereydunkenar.
The director of Fereydunkenar Agricultural Jihad continued by pointing out that the quality, aroma and taste of rice in this city are: the existence of wetlands, the migration of birds in winter and feeding them from pests and remnants of weeds and the accumulation of bird droppings and consequently Increasing soil organic matter and reducing the use of chemical fertilizers and pesticides are part of the reasons for this quality.
Razzaqi added: Also, having skilled and experienced farmers, fair, knowledgeable and expert merchants and bazaars, joint breeding of rice and ducks, placing the city lands downstream of the river catchment and with it the soil of the region with the required salts and elements are other The reasons for the good quality of Fereydunkenar rice.
The vice president of the Fereydunkenar Rice Traders’ Union also considered this product as one of the highest quality rice in Iran and said: More appropriate planning should be done so that this conference can be held internationally.
Abbas Pourbagheri, referring to the harvest festival in Fereydunkenar, said: We are looking for this program to continue for years to come.
He added: According to the information that was provided, the presence of the people was widespread and acceptable.
The vice-president of the Fereydunkenar Rice Traders’ Union said: If we can involve traders and farmers in holding such a ceremony and proper information is provided, the quality of the program will increase.
Pourbagheri pointed out: The main economy of the people in Fereydunkenar is agriculture and rice production, and therefore holding such conferences to introduce this rice in the country seems very important.
He called for the festival to be held for a few days and added: More appropriate planning should be done to hold this conference internationally.
Ahmad Nanvaknari, CEO of Fereydunkenar Rice Cooperative, considered advertising very important in introducing Fereydunkenar rice and said: Today, in order to offer goods in the market, we must pay attention to its advertising, and in fact, every investment needs money.
He specified: for reasons such as the bottom of Fereydunkenar in the catchment area and the presence of bird droppings in agricultural fields, the rice of this city is an example in the country.
Emphasizing that advertising is one of the factors used by all companies in the world, the CEO of Fereydoonkanaar Shalikoobidaran Cooperative Company said: Good advertising and a suitable product have good consequences for the producer, and considering that Fereydunkenar rice is exemplary in the country, this festival can Be effective in promoting this rice in the country and the world.
Nanvaknari said: Some people misuse Fereydunkenar rice and mix it with foreign rice, and without having any code or organization, they seek to exploit it economically by abusing it.
He emphasized: Due to the tourist nature of this city and the presence and use of people of the beauties of nature, holding this festival is effective in terms of its promotion in the country.